General Research

General Research is a brand deeply rooted in the creation of practical lifestyle garments. Founded by Setsumasa Kobayashi in 1994, the brand´s short lifespan as General Research was changed to Mountain Research in 2006 due to copyright infringement. Despite having no formal education in fashion, Kobayashi has built a vibrant career, spanning more than 25 years in both accessories and clothing. Delving deep into the minutia of every item he creates, Kobayashi finds a way to meld disparate elements, ranging from the outdoors and military clothing, to classic rock music references.