Patagonia’s deep roots intertwined with American made quality outerwear began in 1973, founded by Yvon Chouinard. A man who recently sold his shares in the company in the fight against climate change, it’s clear to see the ethos of Patagonia’s morals has remained fully in tune throughout decades of persistent efforts. Combining utilitarian elements of design with innovative material compositions, designed for optimal performance, Patagonia seamlessly blurs the lines between fashion and function.