Acne Studios, founded in 1996 by Jonny Johansson in Stockholm, initially gained fame for its innovative denim. The brand’s minimalist, Scandinavian aesthetic quickly expanded into a global fashion label. Recently, Acne Studios has successfully revived its appeal with refined collections and a stronger focus on craftsmanship and curating to a more casual street style look, blending heritage with modern aesthetics. This clever resurgence has attracted a new generation while staying true to its original roots.